The latest 3M Design Center, 3M's fifth, has opened in Shanghai, China. 3M Design China will enrich solutions for Chinese customers, build powerful brand experiences and bring a unique Chinese perspective to 3M's global innovation ecosystem.
"It's exciting to expand and grow 3M Design across the globe – providing this center of design that enables collaboration and stimulates creativity is critical to successful growth in China," said Eric Quint, vice president and chief design officer at 3M. "Cross-functional creative collaboration with colleagues, customers and partners result in relevant and meaningful solutions and a strategic platform that maximizes value by differentiating 3M in the marketplace."
3M China is dedicated to the development of innovative technologies and products that meet local customers' needs and focuses on fostering local innovative and creative talents. 3M Design China is inspired by local culture and insights and will collaborate with customers, business partners and other design teams to translate 3M science and technology platforms toward future solutions.
Many 3M architectural product solutions including a variety of DI-NOC™ and FASARA™ film applications, as well as reflective films, have been applied throughout the new design center to spur creativity and enhance the work space experience. The open concept and direct proximity to China R&D Center - one of 3M's four Research and Development Centers - will stimulate spontaneous dialogue and early design involvement for increased strategic partnership and customer engagement.
"3M has been committed to the China market for over 30 years by leveraging its advanced technologies to bring innovations to this market that have successfully contributed to the development of the economy and society," said Stephen Shafer, who was president of 3M Greater China Area before taking a new role as SVP of Business Development and Marketing-Sales. "We believe design is instrumental to innovation. The opening of the 3M China Design Center enables us to be closer to our customers and better serve the local market needs with more creative, customized, and sustainable solutions for the future."
The opening of 3M Design China builds upon the momentum of scaling design at 3M globally. As 3M continues to apply science in imaginative ways around the world, design helps translate insights into relevant solutions, enriching innovation and bringing meaningful brand experiences to life every day. Our other design centers are in Italy, Japan, India and the 3M Design headquarters in St. Paul Minn.
Learn more at www.3m.com/design.