Product of the Year USA, the country’s largest consumer-voted annual award for product innovation covering 40 consumer product categories, recently named 3M™ Nexcare™ Duo bandages as its 2022 award winner in the first aid category. Award recipients were selected through a national survey of 40,000 American shoppers conducted by Kantar, a global consumer research leader.
“We are extremely excited and proud that Product of the Year survey participants recognized Nexcare Duo as this year’s top new first aid product,” said Peter Berens, Nexcare global brand leader. “This innovative new product performs as bandages should – secure hold, flexible and as easy to remove as they are to apply.”
Introduced in spring 2021, Nexcare Duo bandages deliver on the belief that consumers should not have to suffer painful removal to get lasting wear from a bandage. They combine the benefits of a flexible, breathable and water-resistant fabric bandage that holds up to handwashing with a solvent-free, skin-friendly silicone adhesive that delivers all-day hold and pain-free removal without irritating the skin
A March 2021 survey conducted on behalf of Nexcare found that painful bandage removal impacts how Americans make decisions in caring for minor injuries at home. In fact, as many as one in three Americans avoid wearing bandages to forego the pain of removal and more than half of parents are willing to leave a bandage on their child longer than necessary because of the child’s fear of removal, according to the survey findings.