In front of hundreds of onlookers, TV personality Daisy Fuentes was transported 150 feet above Times Square to show that she is "sticking up" for breast cancer research. Fuentes, whose mother is a breast cancer survivor, placed the final Post-it super sticky note on the World's Largest Pink Ribbon - standing approximately 70 feet tall on a billboard in Times Square and constructed out of 75,000 notes.

"Since my mother is a breast cancer survivor, I am honored to take part in the construction of the World's Largest Pink Ribbon, knowing that it will help raise money and awareness for breast cancer research," said Fuentes.

Starting in July, 3M's Office Supplies Division, the maker of Post-it super sticky notes, asked people to indicate that they are "sticking up" for breast cancer research by calling a toll-free number or logging on to www.post-it.com, and leaving their name and hometown. 3M set an initial goal of 75,000 names, each of which would be represented on the World's Largest Pink Ribbon by a pink Post-it super sticky note - designed to hold stronger and longer to vertical surfaces.

In just one month, the goal of 75,000 names was reached, as more than 1 million people signed up to show their support for breast cancer research. According to Nielsen//Net Ratings, the global standard for Internet audience measurement, www.post-it.com/research was one of the fastest-growing sites on the Internet during the last two weeks of August as a result of the "sticking up" for breast cancer research campaign.

Aside from Fuentes, other celebrities are represented on the World's Largest Pink Ribbon. Nicole Kidman, Ashley Judd, Jodie Foster, Vanna White, Edie Falco, Ray Romano, Tony Danza, David Hyde Pierce, Jill Hennessy and Valerie Harper are among the more than 1 million people who indicated that they are "sticking up" for breast cancer research.

"It's terrific to see so many of my colleagues in the entertainment industry represented on the World's Largest Pink Ribbon, showing their support for this important cause," said Fuentes.

The World's Largest Pink Ribbon will be on display throughout Breast Cancer Awareness Month. In honor of this Breast Cancer Awareness Month program, Dr. Jack Truong, vice president, 3M Office Supplies Division, presented a $300,000 donation to the City of Hope Cancer Center at the City of Hope annual Spirit of Life Awards Oct. 5 in Chicago. This donation kicks off a long-term fund-raising initiative for City of Hope Cancer Center - a nationally renowned cancer research and treatment facility in southern California.

This donation includes proceeds from the sale of Post-it super sticky notes imprinted with a pink ribbon. Twenty cents from every specially marked single-pack sold and 50 cents from every specially marked three-pack sold will be donated to City of Hope Cancer Center for cancer research. These pink ribbon notes can be found in most retail outlets and office superstores nationwide.

"The support of 3M will allow our scientists to pursue groundbreaking research leading to new treatments, new methods of prevention and new insights into breast cancer," said Michael A. Friedman, M.D., president and chief executive officer, City of Hope. "We are grateful to 3M and all those who participated in building the World's Largest Pink Ribbon. Together, we are advancing science - and hope - for the more than 2 million women who suffer from breast cancer."

For more information about 3M's support of City of Hope and breast cancer research, visit www.post-it.com/research. For more information on cancer research, treatment and education, visit www.cityofhope.org.

Post-it super sticky notes come in a range of sizes and colors, and are available at leading mass merchandise and office supply stores nationwide.

About City of Hope

City of Hope is one of the world's leading research and treatment centers for cancer, diabetes, HIV/AIDS and other life-threatening diseases. Named by U.S .News & World Report as one of America's best medical centers for cancer treatment, City of Hope is a pioneer in the fields of bone marrow transplantation and genetics. Founded in 1913, City of Hope is a comprehensive cancer center, the highest designation bestowed by the National Cancer Institute, and a founding member of the National Comprehensive Cancer Network.

City of Hope's scientific knowledge is shared with medical centers locally and globally, helping patients battling life-threatening diseases around the corner and around the world. For more information, visit http://www.cityofhope.org/ City of Hope ... Where the Power of Knowledge Saves Lives.

About 3M -- A Global, Diversified Technology Company

Every day, 3M people find new ways to make amazing things happen. Wherever they are, whatever they do, the company's customers know they can rely on 3M to help make their lives better. 3M's brands include Scotch, Post-it, Scotchgard, Thinsulate, Scotch-Brite, Filtrete, Command and Vikuiti. Serving customers in more than 200 countries around the world, the company's 67,000 people use their expertise, technologies and global strength to lead in major markets including consumer and office; display and graphics; electronics and telecommunications; safety, security and protection services; health care; industrial and transportation. For more information, including the latest product and technology news, visit www.3M.com.

Scotch, Post-it, Scotchgard, Thinsulate, Scotch-Brite, Filtrete, Command and Vikuiti are trademarks of 3M.

Hunter Public RelationsErin Brennan, 212-679-6600, Ext. 217ebrennan@hunterpr.comor3MDonna Fleming, 651-736-7646