ST. PAUL, Minn.--(BUSINESS WIRE)--A new study conducted by the Ponemon Institute, commissioned by 3M, the
maker of privacy filters for computers and mobile devices, reveals that
employees are 50 percent less productive when they feel their visual
privacy on their computer or mobile device screen is at risk. Based on
this finding, lost productivity due to employee visual privacy concerns
is potentially costing a U.S. business organization with more than 7,500
people more than $1 million dollars per year. 1 The 3M
Visual Privacy Productivity Study also found that visual privacy
concerns impact an employee’s willingness to fully disclose sensitive
information on a computer screen, which is especially relevant in
industries where customer information is collected on a computer or
tablet screen in a public place.
Larry Ponemon, Chairman and Founder of the Ponemon Institute, will
discuss the findings of the 3M Visual Privacy Productivity Study
and its implications at the 2013 RSA Conference during a special
presentation at the RSA Briefing Center on Tuesday, February 26 at 11:15
a.m. PST. Attendees are also invited to visit the 3M booth (number 532)
throughout the duration of the show to learn more about the study and
experience the full portfolio of 3M
privacy and protection products.
“While many companies realize that snooping and visual privacy presents
a potential data security issue, there has been little research
regarding how the lack of visual privacy impacts a business’ bottom
line,” says Mr. Ponemon. “As workers become more mobile and continue to
work in settings where there is the potential for visual privacy
concerns, companies need to find solutions to address productivity as it
relates to computer visual privacy in addition to dealing with the
fundamental security issues of mobile devices.”
The study was conducted among 274 individuals from five organizations in
a variety of business sectors. Individuals were invited to participate
in a survey that included answering sensitive questions about their
employer. Prior to taking the survey on a computer in close proximity to
a stranger hovering nearby, there was a brief waiting period where all
individuals were given the choice to work or not work. The study
examined whether people chose to work or not work when their visual
privacy was invaded. It also examined whether employees chose to answer
negatively about their employer or not respond to sensitive questions in
the survey. The results outline how productivity and transparency
behaviors differed among those who were provided visual privacy with a
3M privacy filter and those who did not have visual privacy.
For more information or to download the study whitepaper, go to www.3Mscreens.com/ProductivityStudy.
The following key findings outline some of the highlights from the
Some other key findings include:
Employees are 50 percent less productive when their visual privacy
is at risk. Employees with visual privacy chose to work 44% of the
time compared to 22% of the time for those without a 3M privacy
filter. Based on these findings, this lost productivity costs an
organization approximately $543 per employee per year2.
Visual privacy impacts transparency. When asked to answer a
series of sensitive question on a computer, those who value privacy
passed on nearly twice as many questions when they didn’t have visual
privacy on a computer compared to those who did have a 3M privacy
filter protecting their answers from the view of the researcher.
Women value privacy more and are more productive. Fifty-six
percent of those surveyed cited privacy as either important or very
important, yet women valued privacy more (61%) than men (50%).
Similarly, women’s productivity was more positively impacted than men
when their screen was protected with a privacy filter.
Older employees value privacy more. While 61 percent of
employees older than 35 valued privacy, only 51 percent of those under
35 placed importance on privacy.
More than half of those surveyed said their visual privacy had been
69 percent in the workplace
55 percent while traveling via plane, train, bus
51 percent in a public place such as a café, airport or hotel.
Employees unsure on how organization handles sensitive information.
47 percent were unsure or did not think their organization placed
an importance on protecting sensitive information that is
displayed on computer screens and did not have adequate policies
in place when employees are working in a public location.
58 percent were unsure or did not think other employees were
careful about protecting sensitive information on computer or
mobile device screens when in public places.
1 Analysis is based on assumptions and empirical findings
from various Ponemon Institute surveys and studies. Assumes 26% of
employees travel with a computer or comparable device.
2 Analysis is based on assumptions and empirical findings
from various Ponemon Institute surveys and studies. Assumes value of
labor of typical business user in U.S. is $56 per hour.
3M Public Relations and Corporate Communications
St. Paul, MN 55144-1000
3M captures the spark of new ideas and transforms them into thousands of
ingenious products. Our culture of creative collaboration inspires a
never-ending stream of powerful technologies that make life better. 3M
is the innovation company that never stops inventing. With $30 billion
in sales, 3M employs about 88,000 people worldwide and has operations in
more than 70 countries. For more information, visit www.3M.com
or follow @3MNews
3M is a trademark of 3M © 3M 2013
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