ST. PAUL, Minn.--(BUSINESS WIRE)--The Post-it Brand from 3M introduces the Post-it Signature
Series, a new collection of premium Post-it Notes, Page Markers and
List Pads designed in partnership with 16 artists who have created 21
original collections ranging from classic to contemporary. The Post-it
Signature Series combines fashion with function, offering consumers new
ways to express themselves and give the gift of style to others. The
collection will be unveiled at the National Stationery Show in New York
City, May 19-22.
Designers for the Post-it Signature Series range from established
artists, illustrators and pattern makers to breakout art students. Each
artist has created an exclusive collection that expresses their
distinctive design aesthetic, offering a variety of patterns to appeal
to every taste and style. Designer Khristian Howell’s geometric
collections feature patterns with classic shapes and a modern twist of
cool blue and green hues, while famed stationery illustrator Bonnie
Marcus brings her signature fashion-forward, metropolitan inspired
approach to her collection.
The line also taps the fresh talent of the Minneapolis College of Art
and Design. Student Morgan Hoff-Golmen incorporates elements from iconic
1950’s menswear into her designs, while playful sea creatures and
vibrant underwater patterns make up fellow student Madalyn Fusco’s
aquatic themed collection.
“The Post-it Signature Series features high end design and originality
that my customers are looking for,” said Allison McWilliams, owner of
the Wisconsin-based Touch of Whimsy invitation and stationery store.
“This collection features an extensive variety of colorful, eye-catching
patterns that have the personal feel and premium quality I have come to
know from 3M. I love all the sizes!”
The designs fall into four categories: casual charm, classic allure,
lavish elegance, and eclectic chic. Each artist’s collection for the
Post-it Signature Series includes three different styles of adhesive
notes: a classic 4 inch by 4 inch Note Pad for fashionable everyday
reminders, a 4 inch by 8 inch List Pad for chic to-do lists, and 1 inch
by 3 inch Page Markers in three different designs to hold your place in
style. Each note style is packaged in a premium gift box and sold
separately, giving the option to mix-and-match and create a unique
stationery set or stylish gift. Suggested retail prices range from
$14.95 - $19.95.
“The Post-it Brand is proud to partner with the artists of the Post-it
Signature Series,” said Jeff Hillins, global business director for
Post-it Brand. “Through these exclusive collaborations, we are
celebrating and showcasing an array of incredibly talented and creative
designers, while expanding our presence among independent retailers and
giving customers new ways to express their personality and style.”
The collection represents a new channel for the Post-it Brand, targeting
boutique stores and other stationery, gift and specialty shops. The
Post-it Signature Series is available to retailers nationwide through an
e-commerce ordering platform www.Post-itSignature.com.
The user-friendly website allows retailers to easily browse through each
of the note collections, as well as access their order history,
favorites list, merchandising inspiration and information about each of
The Post-it Signature Series will be featured at booth #1624 during the
67th annual National Stationery Show, at the Jacob K. Javits Convention
Center in New York City, May 19 - 22, 2013. The National Stationery Show
is the nation's leading marketplace for the social stationery industry.
3M captures the spark of new ideas and transforms
them into thousands of ingenious products. Our culture of creative
collaboration inspires a never-ending stream of powerful technologies
that make life better. 3M is the innovation company that never stops
inventing. With $30 billion in sales, 3M employs about 88,000 people
worldwide and has operations in more than 70 countries. For more
information, visit www.3M.com
or follow @3MNews
3M and Post-it are trademarks of 3M.
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