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Winner Crowned in Scotch Brand Tape's National Gift Wrapping Contest

Lia Griffith from Portland, Ore. Wins $10,000 Grand Prize

Friday, November 30, 2012 5:08 pm CST

Dateline:

NEW YORK

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MMM
"The large model airplane in the final round of the contest posed to be quite a challenge, but the contestants really brought their creativity to the table and wowed us with their technique, originality and enthusiasm."

NEW YORK--(BUSINESS WIRE)--Lia Griffith of Portland, Ore., creative director at Ellinée, an online stationery store, was crowned the 2012 “Scotch Brand Most Gifted Wrapper” in a national gift wrapping contest sponsored by 3M, the maker of Scotch Brand Tape. Griffith out-wrapped seven other amateur and professional gift wrappers to win the ultimate holiday present—a $10,000 cash prize— at Celsius at Bryant Park in New York City.

About the contest:

  • Finalists wrapped odd-shaped gifts in three rounds during the contest:
    • Round 1: oversized rubber duck and a board game
    • Round 2: tuba
    • Round 3: giant model airplane with an eight-foot wingspan
  • The contestants were judged on two criteria: appearance of the wrapped gifts and the technique used to wrap the gifts; in the event of a tie, speed was the tie-breaker.
  • Griffith, along with seven other gifted wrappers, was selected to participate in the contest based on a brief entry video that illustrated her talent and experience in the art of gift wrapping.

About the first runner-up and other contestants:

  • The first runner-up, Shelly Dozier-McKee, an interior designer at ConfettiStyle Interiors in Atlanta, Ga. received a $2,500 cash prize.
  • The following six contestants also received smaller cash prizes:
    • Michelle Beshaw from Brooklyn, N.Y.
    • Shasta Garcia from San Francisco, Calif.
    • Brenda Guerrero, manager at Papyrus, from Winnetka, Calif.
    • Carol Masiclat, owner of Jolie Colis gift wrapping, from Fayetteville, N.Y.
    • Michelle Noe, co-owner of Playthings Toy Shoppe, from Louisville, Ky.
    • Sheryl Oberman, owner of Stationery Station, from Highland Park, Ill.

About the judging panel:

  • The judging panel consisted of three gift wrapping experts:
    • Mark Ski, former producer for Martha Stewart Living.
    • Evette Rios, craft and design expert, as well as former co-host and designer for Freestyle on HGTV. (Bi-lingual in English and Spanish).
    • Laurin Sydney, lifestyle expert and author of the gift wrapping book Why Bother? Why Not?

Visit MostGiftedWrapper.com/media for photos and video from the contest.

Twittercue: Gifted wrapper @LiaGriffith wins $10k in @ScotchProducts #MostGiftedWrapper Contest! http://bit.ly/hSSgho #giftwrap #tape

About 3M
3M captures the spark of new ideas and transforms them into thousands of ingenious products. Our culture of creative collaboration inspires a never-ending stream of powerful technologies that make life better. 3M is the innovation company that never stops inventing. With $30 billion in sales, 3M employs 84,000 people worldwide and has operations in more than 65 countries. For more information, visit http://www.3M.com or follow @3MNews on Twitter.

3M, Scotch and the Plaid Design are trademarks of 3M. ©3M 2012

Quotes:

  • Quote 1: Lia Griffith, 2012 Scotch Brand Most Gifted Wrapper winner, offers this quick tip for gift wrapping: “Use materials for gift wrapping in an unexpected way. Look around you and you’ll find inspiration everywhere!”
  • Quote 2: Mark Ski, 2012 Scotch Brand Most Gifted Wrapper Contest judge, “The large model airplane in the final round of the contest posed to be quite a challenge, but the contestants really brought their creativity to the table and wowed us with their technique, originality and enthusiasm.”

Links:

Multimedia Files:

Watch this video
Contest video
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Lia Griffith, a gift wrapper from Portland, Ore. gift wraps a giant model airplane with an eight-foot wingspan in the final round of the Scotch Brand Most Gifted Wrapper Contest on Friday, November 30, 2012 at Celsius at Bryant Park in New York City. (Photo: Ray Stubblebine)
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Lia Griffith, a gift wrapper from Portland, Ore. "wrapped up" a $10,000 cash prize and the title of Scotch Brand Most Gifted Wrapper on Friday, November 30, 2012 in a national holiday gift-wrapping competition held at Celsius at Bryant Park in New York City. (Photo: Louisa Caragan)
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Lia Griffith (right) hugs runner-up Shelly Dozier-McKee upon being crowned the winner of the Scotch Brand Most Gifted Wrapper Contest on Friday, November 30, 2012 at Celsius at Bryant Park in New York City. (Photo: Ray Stubblebine)
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Shelly Dozier-McKee, a gift wrapper from Atlanta, Ga. "wraps up" a $2,500 cash prize as the first runner-up in the Scotch Brand Most Gifted Wrapper Contest on Friday, November 30, 2012 at Celsius at Bryant Park in New York City. Dozier-McKee shows off her technique by wrapping a tuba in Round 2 of the contest. (Photo: Ray Stubblebine)
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Contact:

For 3M
Liz Mitolo, 212-679-6600 ext. 242
Hunter Public Relations
emitolo@hunterpr.com
c: 330-774-8484
HunterPR.com
or
3M
Robert Brittain, 651-733-7034
3M Public Relations and Corporate Communications
rbrittain@mmm.com